Find Out Why Students Are Missing School. Then Help.
Journey learns what is actually keeping each student out of the seat, then texts them the one ride, class period, or person who gets them back. Personalized outreach. Timely nudges. No app to install.
Illustrative readout. Modeled on Journey’s measured reply rates applied to a 100-student cohort at one CCSD high school. Real figures are set with your team during the pilot, and measured against a matched comparison group.
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Try it yourself
One question. The right adult, every time.
This is the text a student gets after a third absence. Pick like they would. Watch Journey route them to a person in your building.
The hidden dropout
Attendance is captured. The reason rarely is.
Clark County’s graduation rate climbed to 86.6% last year, up from 81.5%. That is real, and it happened while nearly a third of students were chronically absent. The gains came from the students the district could reach. The ones nobody can reach are the whole remaining problem.
Chronically absent in CCSD
About 31%, against roughly 22% before the pandemic. The number is counted every single day. The cause behind it is not counted at all.
Students per counselor
The recommended ratio is 250 to 1. No adult in the building has the hours to ask 385 students what happened, and the students who need asking are the least likely to volunteer it.
That is all it takes
Miss 18 days out of 180 and a student is chronically absent. Two days a month. Almost nobody crosses that line on purpose, and almost nobody notices themselves crossing it.
How the outreach works
It asks the student, then hands the answer to an adult.
Not another dashboard to open. A quiet layer that finds out why a seat is empty and puts the fix one tap away, for the student and for the counselor.
Find the real barrier
In a 90-second text intake, each student names their classes, what makes mornings hard, and which adult in the building they actually trust. Journey maps them to what the school already runs, from the bus pass to credit recovery to room 118.
Send one specific fix
Journey watches attendance, the one failing class, and the student’s own replies. It surfaces the single next move that fits this student this week. One link to one person, not a list of resources.
Hand it to the adult
The counselor gets the student’s name, the barrier in the student’s own words, and the action Journey already took. Pushed to them, capped at three nudges a week, so attention is respected rather than spent.
In their own thread
Four ways it shows up.
Every one of these is a text, not a portal and not a phone call home. Tap through what a student actually sees.
Beyond one semester
The gain compounds, or it leaks.
A district does not want a student who shows up for a month. It wants a student who stays on track, graduates, and costs the system nothing again. Every handoff between those stages is where students are currently lost.
Present
The barrier is named and removed, so the seat stops being empty in the first place.
Passing
The one failing class gets recovered while it is still two assignments, not two semesters.
On track
Credits stay clean through the fall, the single best predictor of a diploma.
Graduates
With a plan they are actually excited about, not a June scramble.
The school rises
Attendance and graduation move the school’s rating, which moves what the school can fund.
What an outreach layer moves
Reasons you can count, not just absences.
The metrics a district actually reports on. Illustrative targets, set with your team, tracked against a real cohort and a matched comparison group.
70%
Reply rate
Students who answer a check-in in a typical week. District email lands near 7%.
78%
Named a real barrier
Students who told us a specific, actionable reason. The data no attendance system holds.
100%
Routed to a person
Every flag lands on a named adult with the referral already made, not in a queue.
-6 pts
Chronic absence
The target for one cohort in one semester, measured against a matched group.
The engine is already proven.
A high school cohort would be a new surface on a platform universities already renew. Here is what the same engine did for engagement and retention at the University of New Haven. Read it as evidence the loop closes, not as a promise about ninth graders.
The same ask-and-route engine, applied to first-year students.
“Universities are clumsy with how they communicate. Journey is the first thing I’ve seen that students actually answer.”
Jens Frederiksen · President · University of New Haven
For the district office
The questions the district will ask.
Have you done this in a K-12 district before? +
No. Journey has run with universities, not high schools, and every number on this page comes from higher education or from published research. If you need a vendor with a district case study, it is not us yet.
What we are asking for is one school, one semester, one hundred students you would otherwise lose. Expect the size of effect in the parent-texting research, not the college retention numbers. If it does not move attendance against a matched comparison group, you have lost a semester and we have lost a reference. That risk sits more with us than with you.
How does it know what to say to a student? +
Two inputs. First, a 90-second text intake where the student names their classes, what makes mornings hard, and which adult they trust. Second, a live map of the supports your school already runs: the transit pass, credit recovery windows, the social worker, the counselor’s open hours, the pantry.
Journey sends the single best next move each week instead of a list, and the routing gets sharper as students reply. It is capped at three messages a week on purpose. The research is clear that generic volume is how a channel gets ignored: a mail-and-text absence campaign in Philadelphia moved absences by 0.13 days, while personalized, specific information about missed work moved attendance by roughly 17% and cut course failures by about 40%.
How is student data, FERPA, and consent handled? +
Journey operates under the FERPA school official exception, with a written agreement naming the legitimate educational interest. The district keeps direct control of use and retention. No redisclosure, no secondary use, and no training on student data. SOC 2 certification is in progress.
Enrollment runs through the guardian’s number and your existing consent channel, with dated consent records, because the case law on a minor’s own consent to automated texting is unsettled. STOP and CANCEL end messaging immediately on every message. COPPA governs collection from children under 13, so a high school cohort sits outside its direct scope; a middle school extension would require verified parental consent and we would build that before piloting one.
Everything is mapped to NRS 388.267 and NRS 388.293, including the required data security plan, and aligned to the Nevada Department of Education’s information security and privacy policy. We will walk your counsel and IT team through all of it before anything is signed.
What happens if a student says something serious? +
The escalation path is defined in writing before day one: who is notified, how fast, and what Journey never handles alone. Journey is not a crisis service and does not pretend to be one. It surfaces the 988 Suicide and Crisis Lifeline, which answers by text, and it notifies the named school staff member on the same path your counselors already use.
Journey does not counsel, diagnose, or treat. It gets a student to a licensed adult faster than they would have gotten there alone, and it tells that adult what the student already said so the student does not have to start over.
Does this replace our counselors, social workers, or a BARR team? +
No, it feeds them. Your systems already identify risk: Infinite Campus generates the GRAD score that determines which students draw at-risk funding, and early-warning dashboards tier students and structure the meeting. What none of them do is have the conversation that turns a flag into a reason.
High-touch human programs change lives at a caseload of dozens, and they cost headcount that districts are currently cutting. Journey is the layer in between: a weekly, personal, two-way channel that reaches every student in the cohort and hands your staff a short list of the ones who need a person.
How much staff time does it take, and how would it be funded? +
A pilot cohort takes roughly 8 hours of staff time to stand up, most of it documenting the supports you already publish so Journey can route to them. Students get texts, so there is nothing to install and no new password. Most cohorts are live in about two weeks. Ongoing, staff review a short weekly list and make the handoffs that need a human.
On funding: the at-risk weight already pays for services for exactly the students the GRAD score flags, and the district is already running an extended-day turnaround at two high schools and their feeders on about $250,000 of state money. Journey is a line inside work you are already doing, not another initiative competing with it. Nothing here is priced against federal relief funds, which stopped being obligatable in September 2024.
Try it on one hundred students.
A short walkthrough, a live look at the routing, and a straight answer on data, consent, and crisis escalation. We reply within one business day.